Tourism is widely considered to be a viable vector for sustainable socio-economic development on the African continent due to the integrative nature of its value chain (forward and backward linkages with suppliers and service providers), as well as the economic multiplier effect (tourism receipts, export products, employment creation, local economic development) (Matiza & Slabbert, 2019). However, in light of the COVID-19 pandemic-induced moratoriums on domestic and international travel, tourism demand decreased significantly. The tourism industry received no income or visitors for several months, negatively influencing the value chain and labour market. Several ad hoc strategies were implemented to curb the effect of restrictions on the travel and tourism industry, such as pivoting from international to domestic tourism, allowing limited travel, and providing support to the industry. However, these strategies are not a panacea a quick and complete recovery of South Africa’s tourism industry. Added to this, the continuous uncertainty about the management of such a pandemic demands a future view of how to ensure that the South African tourism industry does not face the same challenges and is more prepared to ensure the sustainability and resilience of this industry. Show less

Tourism is widely considered to be a viable vector for sustainable socio-economic development on the African continent due to the integrative nature of its value chain (forward and backward linkages with suppliers and service providers), as well as the economic multiplier effect (tourism receipts, export products, employment Show more

This workbook is designed to assist funding applicants in developing the market-analysis section of their application for funding/investment. What is this workbook about? This self-guided workbook is a tool to: • Assist communities/entrepreneurs/municipalities/funding bodies/project developers etc. to determine the market feasibility of a new tourism opportunity/project • Provide an understanding of the types of data and information required to assess the market feasibility of a new tourism opportunity. • Provide a framework, guidelines and diagnostic tools for a funding applicant to effectively structure the information and data required for a market analysis • Provide the funding body with an effective tool to evaluate the market feasibility of a new tourism opportunity. Show less

This workbook is designed to assist funding applicants in developing the market-analysis section of their application for funding/investment. What is this workbook about? This self-guided workbook is a tool to: • Assist communities/entrepreneurs/municipalities/funding bodies/project developers etc. to determine the Show more

This report reviews the literature and other extant credible sources to identify, and to profile, rural tourism products (RTPs) in South Africa in the context of sustainability to support the National Department of Tourism’s (NDT’s) 2012 Strategy, outcome seven, in relation to sustainable rural communities, with a strong emphasis on supporting rural tourism. Building on the assumption that sustainable RTPs lead to sustainable rural communities, an RTP sustainability framework is, therefore, at the core of the report. The report is not prescriptive in terms of the sustainable indicators that should be adopted, but rather, given the complexity and diversity of the number of issues surrounding rural tourism, it provides a framework that acts as a base for RTPs to plan, implement and assess their sustainability. Show less

This report reviews the literature and other extant credible sources to identify, and to profile, rural tourism products (RTPs) in South Africa in the context of sustainability to support the National Department of Tourism’s (NDT’s) 2012 Strategy, outcome seven, in relation to sustainable rural communities, with a strong Show more

This report focusses on key aspects emerging from Phase 1 of the study to develop a framework to assess the economic impacts of coastal and marine tourism in South Africa. A desktop study approach is adopted to review relevant literature which provides national and international perspectives to identify best practices and current trends with regard to assessing the economic impacts of Coastal and Marine Tourism (CMT) in order to inform the development of a framework to assess CMT’s contribution to South Africa’s tourism sector. The development of a standardised framework will assist in measuring, monitoring and managing the economic impacts of CMT in South Africa. Show less

This report focusses on key aspects emerging from Phase 1 of the study to develop a framework to assess the economic impacts of coastal and marine tourism in South Africa. A desktop study approach is adopted to review relevant literature which provides national and international perspectives to identify best practices and Show more

The aim of the study was to identify the most appropriate set of factors and indicators of destination competitiveness that are relevant to South Africa as a tourism destination with a view to developing and applying a model or instrument to measure and rate the country's competitiveness, relative to its potential. The research was done on the premise that to rank a destination's competitiveness against all other destinations is an exercise in futility. A destination competes within a source market and as such, must be viewed against competitors relevant to that source market using appropriate indicators as measures of comparison. There were two stages to this project, the first was conducted in 2013 where the outcome was a definition which guided the study and a conceptual set of indicators that are appropriate to South Africa to measure its tourism destination competitiveness. The second stage, completed in March 2015 pertains to the methodology followed in validating the set of indicators to test South Africa's competitiveness as a tourist destination against specific competitors and within identified traditional and emerging source markets and the results obtained. Show less

The aim of the study was to identify the most appropriate set of factors and indicators of destination competitiveness that are relevant to South Africa as a tourism destination with a view to developing and applying a model or instrument to measure and rate the country's competitiveness, relative to its potential. The research Show more

Phase 1 of the study focused on identifying the relevant indicators that can be used to measure the impact of events of different types and sizes in South Africa. The indicators have also been prioritised according to three categories of relevance i.e. high, medium and low categories. The findings including the indicators from phase one of study were presented to industry stakeholders at the Research Seminar on 13 March 2014. Stakeholders agreed that Phase 2 of the study should include an evaluation of different types of events. This phase of the study which is being conducted currently focuses on piloting and developing the framework to measure the impact of events of different types and sizes in South Africa. Upon further consultation with the Provinces in May and June 2014, it was recommended that the study be extended to another year (Phase 3 - 2015/2016). This would allow for comprehensive piloting (at two selected events) and implementation at five selected events across Phases 2 and 3. In addition, it was recommended that Phase 3 of the study should focus on providing support to NDT and the Provinces in implementing the framework in the first year to strengthen capacity with the Department and the Provinces. Show less

Phase 1 of the study focused on identifying the relevant indicators that can be used to measure the impact of events of different types and sizes in South Africa. The indicators have also been prioritised according to three categories of relevance i.e. high, medium and low categories. The findings including the indicators from Show more